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When you set out to form your business, you need to also think about the end. How will you exit the business? Do you want to sell it, take it public, pass it on to future generations, or just shut it down when you are done? Success takes on different forms and this session will help you prepare for managing your business with your end goals in mind. This course is structured in a lecture and workshop format; giving youFind out more »
Believe it or not Innovation and Creativity is a process. You actually have to work at it to come up with ideas. Very rarely does lightning just strike your brain, unless your idea is a lightning rod directly attached to your skull, but I digress. This session will walk you through some of the strategies and activities you can do to come up with ideas for your next great product or service and evaluate that idea to see ifFind out more »
The course can be applied to the Entrepreneurship Certificate Program from SunDown Group Ever wonder how to price your products to maximize your profit and provide good value to your customers? What are the 7 P's and how do you use them to arrive at the right price for your product or service? How do you monetize your brand? How does price affect the perceived quality of a good or service? This class will teach you how to tap intoFind out more »
Marketing is what gets your product or service into the hands of your customers, but how do you know when your marketing is effective and how do you even reach your customers. Marketing planning is an important first step in launching your marketing efforts to make sure you attract the right kinds of customers that will keep coming back to you to continue to buy more. This class will teach you the quick fundamentals and give you the tools toFind out more »
There is a lot of pre-work that you have to do to make your company ready for investors. In this class, learn what types of documents you need, costs that you need to budget for, and what it really means for your business when you take on investors and the new levels of responsibility you need to take on when you start using other people's money. This course is structured in a lecture and workshop format; giving you not justFind out more »