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August 2018

Product and Service Creation II – Your Total Product Offering

August 21, 2018 @ 6:30 pm - 8:00 pm
Columbus Idea Foundry, 421 W State St
Columbus, OH 43215 United States
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$45.00

Ages 16+ Under 18 must be accompanied by a guardian. Instructor: Paul Proffitt, SunDown Group We are going to cover what your total product offering is, how much you should charge for it, and things to consider on branding your product and your company.  Apple is a prime example of a company that has nailed it for the total product, setting the right price, and creating a brand around slick design and technology that just works.  Learn what goes into

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Marketing I – Intro to Marketing Planning

August 28, 2018 @ 6:30 pm - 8:00 pm
Columbus Idea Foundry, 421 W State St
Columbus, OH 43215 United States
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$45.00

Ages 16+ Instructor: Paul Proffitt, SunDown Group Marketing is what gets your product or service into the hands of your customers, but how do you know when your marketing is effective and how do you even reach your customers.  Marketing planning is an important first step in launching your marketing efforts to make sure you attract the right kinds of customers that will keep coming back to you to continue to buy more.  This class will teach you the quick

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September 2018

Finance I – Introduction to Business Financials

September 4, 2018 @ 6:30 pm - 8:00 pm
Columbus Idea Foundry, 421 W State St
Columbus, OH 43215 United States
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$45.00

Ages 16+ Instructor: Paul Proffitt, SunDown Group Accounting is Fun! - Well, not really, but accounting is one of those things that you just need to learn at a very basic level to be able to make sure you company is running well, has cash to pay its bills, and detect any problems or identify areas of opportunity.  This session will walk you through some of the core accounting documents and how to use them in the management of your

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Finance II – Running the Business

September 11, 2018 @ 6:30 pm - 8:00 pm
Columbus Idea Foundry, 421 W State St
Columbus, OH 43215 United States
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$45.00

Ages: 16+ Instructor: Paul Proffitt, SunDown Group Launching a business is hard.  Keeping it running is even harder.  To help you keep your business going, you need to put financial controls in place to know when your business is succeeding or when things start to become a struggle.  In this class, you will learn how to setup those controls for your business, understand how to monitor them, and learn what to do when something starts to get out of control.

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Raising Capital I – Taking on Investors

September 18, 2018 @ 6:30 pm - 8:00 pm
Columbus Idea Foundry, 421 W State St
Columbus, OH 43215 United States
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$45.00

Ages 16+ Instructor: Paul Proffitt, SunDown Group There is a lot of pre-work that you have to do to make your company ready for investors.  In this class, learn what types of documents you need, costs that you need to budget for, and what it really means for your business when you take on investors and the new levels of responsibility you need to take on when you start using other people's money. This course is structured in a lecture

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