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June 2017
$45.00

Product and Service Creation II – Your Total Product Offering

June 26 @ 6:30 pm - 8:00 pm
Columbus Idea Foundry, 421 W State St
Columbus, OH 43215 United States
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We are going to cover what your total product offering is, how much you should charge for it, and things to consider on branding your product and your company.  Apple is a prime example of a company that has nailed it for the total product, setting the right price, and creating a brand around slick design and technology that just works.  Learn what goes into making all of that happen. This course is structured in a lecture and workshop format;

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Free

SunDown Rundown Business Pitch Event – Columbus

June 30 @ 6:00 pm - 9:00 pm
The Varsity Club, 278 West Lane Avenue
Columbus, OH 43201 United States
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Central Ohio is full of great entrepreneurial talent. If you have an idea and you want to make it happen, SunDown RunDown is the best place to showcase your idea and grab a beer while you’re there. Doors open at 5:30pm, pitches start by shortly after 6:00pm Here’s how it works for those who pitch: 1) Before the event: Submit your idea to us on our site here.  – you’ll actually hear back from us, no secret handshakes, no buddy, buddy

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July 2017
$45.00

Marketing I – Intro to Marketing Planning

July 10 @ 6:30 pm - 8:00 pm
Columbus Idea Foundry, 421 W State St
Columbus, OH 43215 United States
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Selling your product or service is hard.  You have to build a marketing plan on how you can get your stuff into the hands of your customers.  How do you do that?  What do you need to do?  This session will walk you through the marketing planning steps so you can answer the right questions. This course is structured in a lecture and workshop format; giving you not just the theory, but real world scenarios.

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Free

Lunch & Business Workshop – Click Sand

July 11 @ 11:30 am - 1:00 pm
Cultivate, 3989 Broadway
Grove City , OH 43123 United States
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Click Sand - How The Snake Oil Pitchmen Of Online Marketing Suck You In And Ruin Your Business Bill Troy will share the big ideas from his forthcoming book, ClickSand, an explosive wake-up call and warning for business owners about the dangers and hypocrisy in online marketing. In ClickSand, Bill compares giant firms like HubSpot, Google, and LinkedIn as well as local agencies and consultants in towns big and small to snake-oil pitchmen of the 1800’s. You'll never think of

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$4.00

Lunch and Launch – The New & Improved 4Ps of Marketing

July 14 @ 12:00 pm - 1:00 pm
Columbus Idea Foundry, 421 W State St
Columbus, OH 43215 United States
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Join Jeff Kinsey in this Lunch & Launch and learn about the new Product, Price, Place, and Promotion strategies and tactics that are designed for a connected world.  Learn practical tips on how to improve your marketing strategy and find out new ways to create effective marketing tactics to get your product or service into the hands of your customers. Lunch will be provided by Freshbox if you choose to go with a lunch option or you can brown-bag it

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